The National Advertising Council was founded 50 years ago by a group of businessmen gravely concerned to promote the great national causes, encourage participation social and positively influence the mood, values \u200b\u200band habits of Mexican society.
Since 2001 evolves Communication Council, AC hit with more than 120 social campaigns. It is the voice of business through the media.
The Council for Social Communications has been campaigning remembered, as in the eighties with its "Empléate thoroughly," occurred in recent years what is happening today, only that there was "The war on drugs", there was great unemployment and through the campaign "Empléate depth" was called on society to take advantage of knowledge and to maybe work as a chef, mason, blacksmith, carpenter, seamstress ... in the spot the person who had fund employee said: "I needed money, but could not find work and then I said" "That she could do carpentry and then started his own business" and the finished spot and "Now I'm not missing work, money will not spare me" and a voiceover saying "You like, you can do something, empléate thoroughly, empléate yourself." Another
campaign eight years ago referred to in the Council of Communication and mentioned going to end up being part of the holidays, as the February 14th Day of Love and Friendship ", May 10 "Mother's Day," April 30 "Day of the Child" is the "Family Day" held by the first Sunday in March, but the distance of those years, there has come to reassure the public and " The Family Day "has not become a trade date as above, ultimately was what they wanted or still looking for businesses, a day shopping. But I must say that within their social campaigns are not everything has gone wrong, as the campaign this time, inviting to read, with presence in various media and film with a spot called "The Book" certainly a good campaign, inviting reading an original and interesting.
The book by Council of Communication
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